Mar 21, 2023
Keeping your stakeholders engaged and happy is one thing we care deeply about at Beyond. Whether it's your partners, shareholders, or even your furry friend, these people are the backbone of your company and they deserve to be kept in the loop.
Now, we all know that things can go wrong in business. But if you try to hide these problems and pretend like everything is fine, you'll only make things worse. Instead, be open and honest with your stakeholders. Let them know what's going on and how you're planning to fix things. After all, two heads are better than one.
At Beyond, we make big decisions every day. Some are small, like which coffee machine we should buy (actually that's a medium deal) while others are huge, like selling off our IP. But no matter what the decision is, we make sure to keep our stakeholders informed. We even invite them into our studio on regular occasions to show them what we're working on, and to give them a chance to talk to our team. A Virtual Reality game is always on the cards!
Regular gatherings are incredibly important for us. It allows our staff to showcase their talents and understand how their work fits into the bigger picture. It also gives us a chance to talk about strategy and answer any questions our stakeholders may have. And let's not forget, it's also a lot of fun! We love to have a good time, play some games, and give out some sweet merch. But the benefits of keeping your stakeholders engaged go beyond just having a good time. If you're planning on raising more capital in the future, you need to make sure your early investors are on board with your strategy. And the best way to do that is to keep them informed and involved every step of the way.
Three key takeaways for those thinking about stakeholder engagement:
Communication is key: Whether you're dealing with small decisions or big ones, it's important to keep your stakeholders in the loop. Don't hide problems, be open and honest with your supporters.
Face-to-face interaction matters: Inviting your stakeholders to your studio or office is a great way to showcase your work, answer questions, and have some fun. This is a great opportunity for your staff to showcase their talents and for your stakeholders to feel involved in your company's progress.
Keep your early investors on board: If you're planning on raising more capital, it's important to keep your early investors involved and excited about your company's future. By keeping them engaged, you can ensure that they'll be more likely to invest in future rounds and support your business in the long run.
So, to all the people who have invested in our company over the years, we want to say thank you. Your support means the world to us, and we look forward to delivering even more in the future. And who knows, maybe we'll even throw in some nice wine and jpegs next time!